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Project Description Scott turned his desire to own and operate his
own business into a reality making him $246K a year. Now he offers a complete Ceiltech ceiling cleaning system to others so that they can also own a profitable ceiling cleaning business.
Scott came to me back in 2008 originally to build him a single Web page that he planned to use to market his successful Ceiltech cleaning
system. We combined some basic direct marketing technologies like a targeted information page with an additional information request form. Scott uses his online form to
generate a steady stream of people looking to start their own home based business. Some of the services that I provided Scott were:
- Graphic Layout and Graphic Design
- Web Site Search Engine Optimization
- Opt-in eMail Marketing System
- Newsletter Template Design
- One-on-One Internet Marketing Consultation
- Google AdWords Campaign Management
Project Results Scott is very happy with his new direct response marketing Web page. He and his partner are about to kick-off an impressive marketing campaign that
includes print advertising in the Wall Street Journal as well as online marketing through Craig’s List. They plan to drive traffic to this site and then capture visitor contact information for followup.
Project Tools
Graphic Design: PaintShop Pro
Search Engine Optimization: WebPosition Pro 4
Hosting: Hostasaurus.com
Advertising: Google Adwords
Web page Design: NetObjects Fusion
Direct Response Marketing Management: Free Autoresponder
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