<< 1 of 12 >> WEATHERVANE.COM
Project Description Nick and Linda bought their first weathervane
in 1985. They turned their interest in weathervanes into a thriving Internet business that is entirely a work from home based business requiring only 2-3 hours of work a day.
Nick and Linda came to me back in 2003 originally to help them freshen up the look of their existing Web site. We also added some
back-end admin features for their shopping cart and helped them gain better positions in popular search engines such as Google, Yahoo Web, and AOL search. So what started
out as an e-commerce ‘face lift’ has actually grown into a five year Internet marketing project including a variety of online storefront rejuvenation and marketing approach services.
Some of the services that I provided Nick and Linda were:
- Graphic Layout and Storefront design
- Shopping Cart Setup and Maintenance
- Web Site Search Engine Optimization
- One-on-One Online Business Consulting
- Google AdWords Campaign Management
- Disaster Recovery Services
Project Results Nick and Linda are very happy with the new look of their Web site and because the new design makes it easy to drop in special promotions,
announce new product lines or have on-demand sales, revenue from promotions picked right up. Careful attention to the advertising budget and
some well done search engine optimization also earned their online weathervane storefront a first page position on Google for the term ‘Weathervane!’
Project Tools
Graphic Design: PaintShop Pro
Search Engine Optimization: WebPosition Pro 4
Hosting: Hostasaurus.com
Shopping Cart: Miva Merchant
Advertising: Google Adwords
Web page Design: NetObjects Fusion
Opt-in Mail list Management: Scot’s Mail List
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