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FREE REPORT
Autoresponder / Opt-In List Tips
Internet Marketing Wizard
Reveals 14 Tips That Show You How To Collect More Names and Addresses With Your Opt-In List!
  ould you like to know fourteen (14) secrets to getting more visitors to opt-in to your lists? In this paper we will show you how to bring more
subscriber traffic directly to your site, 24 hours a day, 7 days a week, 365 days of the year.
These 14 autoresponder opt-in list tips will help you learn exactly how you
can generate all the traffic you could want by just taking a few simple actions and investing a little of your time...but not much of your money.
Tip 1: Content - Content - Content
Content is what makes the web-go-round so.... If you haven't done this already then it's time to
create a content site. One that is on the same topic as the list that you are building or planning to build. Include lots of keyword rich articles so that you get traffic from the search engines, then
make sure you add an opt in email form on all of your pages, so that people that enjoyed your articles can sign up for your list. Keep in mind that you don't have to write all for the content
yourself. You can hire a ghostwriter to write the articles for you or you can purchase ready made articles and even ready made websites theses days. Just do an Internet search for "private label
content" and you will find endless possibilities.
Tip 2: Gifts - Everyone Loves a Free Gift
Offer a free gift as an incentive for people to sign up for your list. This is a tested and proven
method to increase the number of people that subscribe to your list. The gift that you offer doesn't have to be anything expensive, but it should be something that is perceived as useful
and valuable to the people that you want to subscribe to your list. For instance if your website is about dogs, then you could offer a free report on dog grooming. If you sell software you could
offer a free trial download. Just make sure your gift is something of great value to your potential subscribers and you will have people eagerly joining your list.
Tip 3: Create a Viral e-Book
Now this may sound like a huge task, but really it doesn't have be that hard. You can easily
create your own viral ebook with a text editor like MS Word and turn it into a downloadable PDF file using a free tool like pdf995 or Adobe Online.
http://www.pdf995.com/
http://createpdf.adobe.com/
Creating an ebook specifically to give away filled with good information on your topic, plus links
pointing back to website or blog where they are exposed to your opt-in list form is a great way to multiply the number of subscribers that you add to your list. Inside the ebook encourage your
readers to share the ebook with their friends and subscribers. Remember, people love getting things for free, and they like sharing even more.
Tip 4: Contests!
Contests are great, because everyone likes to win! Start a contest on your site. Give away
something of real value to the winner of the contest. Of course they have to join the contest by
signing up to your list. This will give you the privilege of contacting them in the future. Make sure
that whatever you are giving away is relevant to the topic of your site and that it something that will to encourage people to want to enter and win.
Tip 5: Joint Venture
If you already have a list and you are looking to get more subscribers then it's time to work a little
trade (joint venture). Do a search for lists or ezines that are similar to yours, then contact the owner of the list and see if you can arrange to recommend each other to your subscribers. Let
the owner know that you believe your readers would benefit greatly from the information that they have to offer and that their readers will benefit also. If you keep in mind that most people sign up
for more than one list you will see how this can be a great arrangement for both of you. Make your offer as irresistible as possible to the other list owner.
Tip 6: eZine Advertising
Buying advertising space in other ezines that are of a similar topic (not competitive) to your own
can be a great way to get more subscribers. Although it can be expensive, depending on the amount of subscribers that the list owner has. Just keep in mind that the bigger the list the more
sign ups you are likely to get. Make sure you write your ad carefully; a well-written ad can make a lot of difference to the amount of sign ups you get. It's a good idea to join the list you are thinking
about advertising in so that you can get a feel for the type of content that the publisher provides. This will help you write a more effective ad.
Tip 7: Pay-Per-Click Advertising
Pay per click advertising can be a great way to get new subscribers but first you have to work
our whether or not it will pay for itself. You will also need to have some cash to use in your advertising budget to get started. With pay per click you need to be very careful that it does not
end up costing you more money than it makes. The best advise that I can give you on using pay per click advertising to get new subscribers is to make sure that you learn how to effectively use
the program. If you take the time to do this you will be able to build your list very quickly.
Tip 8: Post Sale Opt-In Offer
This works great if you sell a product or service. After your customer has paid and been directed
to your download or thank you page, ask them if they would like to opt in to your list so that you can keep them informed of any future free upgrades to the product that they have bought. If you
sell a physical product that has to be shipped you can also include a note that asks them to visit your site and join your list. Make sure to give them a good incentive to join and you will get a
great response. Remember they have already purchased from you, so you know they are interested in what you have to offer.
Tip 9: Offer Free Tips Or An E-course
Design a sign up or squeeze page on your Web site and offer a free multi-day course or a
series of helpful tips like this one, that can be delivered by auto responder. Keep the messages relevant to your topic and encourage them to sign up by letting them know that information is very
useful and beneficial to them. Point out all of the ways that you can help them if they decide to join your list. This works great because you will have multiple chances to present your sales
message during the course. It is also a great way to increase the traffic to your Web site.
Tip 10: Sell Your Sign Up Form!
Don't just pop your sign up form on your Web site and tell people it's there. Sell it to them. The
same way that you would sell them anything else. Make sure they know when they join your list that they will receive helpful and useful information that will benefit them greatly. Pull out all of the
punches. Point out every thing that you will do for them. Make it irresistible for them and they will join. You can even add testimonials from other subscribers as you would with a sales page.
Tip 11: Publish Informative Articles
If you write helpful and informative articles on the topic of your product or service and submit
them to article directories such as Ezine Articles they can bee seen by hundreds if not thousands of people interested in what you have to say. By doing this you will see a definite
increase in the number of subscribers that you receive. Simply because you have given them helpful information in you article. Just make sure that you include the URL of your sign up page in
the resource or bio box so that they can click through to sign up to your list.
Tip 12: Cross Promote Your Lists
If you do have more than one list on related topics then it is a great opportunity to cross promote.
When people sign up for one list put the links to sign up pages for your other lists on the thank you page. Make sure you explain the benefits of joining your other lists too. Let them know that
the information that you provide on your other list is valuable to them and that it is not the same content that you provide in the list that they just joined.
Tip 13: List Building Programs
There are specific programs just for list building. Some are pay-per subscriber programs and
others are down line programs. A pay-per subscriber program allows you to purchase a certain amount of subscribers at a set cost per subscriber. You are usually required to purchase a set
amount of subscribers when you sign up. Then there are down line programs that allow you to build a list of subscribers by recommending the program to others. In exchange the option to join
your list will be presented to other members. There are many variations of both types of these programs and they can be very effective if used properly. The best advise that I can give you is
to make sure you examine any program that you are interested in trying carefully. If it is free to
join then it may not need close scrutiny, but if you are paying for subscribers then you will want to know exactly where they are coming from before you add them to your list to avoid any problems
in the future.
Tip 14: Video!
These days video is all over the web and you can use it to get more subscribers. There's no
doubt that publicizing free content like articles and ebooks can drive traffic to your web site and increase your subscribers. But have you ever thought about using video to do the same thing?
All you have to do is create a short video introducing yourself and your business. You can provide tips or a short tutorial. Try to provide some helpful information and point out all of the
ways that you can help them if they visit your web site and join your list. Don't worry of you aren't ready to be a film star. You can create videos from slide show presentations or from screen
capture software like Camtasia.
You can get a free trial at: http://www.techsmith.com/camtasia.asp
In your video make sure you point your viewers to a specific landing page (a squeeze page) with
your sign up form on it. People will be eager to join your list because you've provided them with great information in a wildly popular format.
PUTTING IT ALL TOGETHER
Now you know just some of the things to do and to avoid when building and promoting your
online storefront on the public Internet. Hopefully, with the help of this information, you've pinpointed one or more mistakes on your site and corrected them. That's a step in the right
direction! But, achieving and maintaining top rankings also requires knowing what to do right and then relentlessly pursuing it.
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